
34 Branding Agencies in India (Not Advertising Agencies)
A branding agency list arranged according to location and company size.
CGI Influencers, their digital persona, and their collaborations
Who is Lil Miquela and what is her story? How does she impact influencer marketing?
The Brand Story: Ikea
Read about Ikea's consumer research practices, flatpack homes, and some quick facts.
Does Covid-19 crisis in India have a silver lining?
Can India replace China as the hub for foreign companies' supply chains?
Covid-19's Impact on the Global Aviation Industry
Read about the industry hit the hardest by the pandemic.
Covid-19's Impact On The Fashion Industry
Click to read about the impact on Bangladesh, industry-wide contributions, how brands have adapted to the situation & the possible future.
Part I - What is the right color for your palette?
If correctly used, color theory can lead to increased brand recognition & sales.
Branding 101: 5 basic terms you should know
Are brand identity & image the same concept? Read to learn more.
IKEA's latest ad campaign:"A home full of possibilities"
You are under lockdown, but your imagination shouldn't be.
The Nykaa Effect
Living for a little more than four years in New York as an undergrad, I spent considerable time visiting Sephora, also known as heaven...

















