Nitya Pandit Jun 3, 20204 min read7 must-know lessons to create a successful email marketing campaignInsights from effective email campaigns in my inbox
Nitya Pandit May 27, 20202 min read34 Branding Agencies in India (Not Advertising Agencies) A branding agency list arranged according to location and company size.
Nitya Pandit May 23, 20206 min readCGI Influencers, their digital persona, and their collaborationsWho is Lil Miquela and what is her story? How does she impact influencer marketing?
Nitya Pandit May 21, 20204 min readThe Brand Story: Ikea Read about Ikea's consumer research practices, flatpack homes, and some quick facts.
Nitya Pandit May 20, 20203 min readDoes Covid-19 crisis in India have a silver lining? Can India replace China as the hub for foreign companies' supply chains?
Nitya Pandit May 18, 20203 min readCovid-19's Impact on the Global Aviation Industry Read about the industry hit the hardest by the pandemic.
Nitya Pandit May 17, 20206 min readCovid-19's Impact On The Fashion Industry Click to read about the impact on Bangladesh, industry-wide contributions, how brands have adapted to the situation & the possible future.
Nitya Pandit May 14, 20202 min readPart I - What is the right color for your palette? If correctly used, color theory can lead to increased brand recognition & sales.
Nitya Pandit May 11, 20201 min readBranding 101: 5 basic terms you should know Are brand identity & image the same concept? Read to learn more.
Nitya Pandit May 9, 20202 min readIKEA's latest ad campaign:"A home full of possibilities" You are under lockdown, but your imagination shouldn't be.
Nitya Pandit Apr 19, 20202 min readThe Nykaa Effect Living for a little more than four years in New York as an undergrad, I spent considerable time visiting Sephora, also known as heaven...