
Yashvi Gattani shares her take on all things data-driven
For anyone who loves the intersection between brands and technology.
A NYU Stern graduate, Sandra Chang talks in-depth about her experiences at PepsiCo and Facebook
Must read if you're a marketing student in college or someone looking to switch to digital marketing
Beth Indyke suggests "find a group of people that can play different roles in helping you progress"
Confused about choosing to work at a small set-up versus a bigger one? This one's for you
7 must-know lessons to create a successful email marketing campaign
Insights from effective email campaigns in my inbox
Aleni Mackarey spills the beans on how to run a successful podcast
If you're all about the side hustle & an untraditional career path, then this article is for you
34 Branding Agencies in India (Not Advertising Agencies)
A branding agency list arranged according to location and company size.
The 3 qualities an influencer should have, according to Anushree Aneja, a content creator
Learn about Anushree's journey to nearly 36,000 followers on Instagram.
CGI Influencers, their digital persona, and their collaborations
Who is Lil Miquela and what is her story? How does she impact influencer marketing?
The Brand Story: Ikea
Read about Ikea's consumer research practices, flatpack homes, and some quick facts.
Does Covid-19 crisis in India have a silver lining?
Can India replace China as the hub for foreign companies' supply chains?
Covid-19's Impact on the Global Aviation Industry
Read about the industry hit the hardest by the pandemic.
"Know your worth" says Ilyssa Bernstein, speaking from her nearly decade long industry experience
Learn what it's like to work at a tech startup & how to overcome daily challenges
Covid-19's Impact On The Fashion Industry
Click to read about the impact on Bangladesh, industry-wide contributions, how brands have adapted to the situation & the possible future.
Part II - What is the role of color theory in branding?
Learn when/where to use colors apart from the warm & cool ones
Part I - What is the right color for your palette?
If correctly used, color theory can lead to increased brand recognition & sales.
8 career paths in the digital marketing field
Want a job in the digital marketing space? Here are your choices.
Branding 101: 5 basic terms you should know
Are brand identity & image the same concept? Read to learn more.
Interview with Raul Bautista Jaquez
Learn about the life after graduation with Raul Bautista currently in the rotational program at L'Oreal US.
What is the interview series?
Get insights from some of the best marketers in my network, and beyond.


























